Planning on promoting your brand across multiple social media platforms? SocialPilot is a software solution that is a common recommendation for the majority of business models.
SocialPilot offers a quick and simple means of managing content. It has all the necessary tools under its kit to accomplish what it had been designed to do: from post scheduling to team cooperation, and even analytics.
As time moves on, so does technology, so does the interest of people and with that so does the technology that catches the interest of people. So if you’re iffy about holding a Social Media Campaign, why not check out this research on the future of social media marketing.
But if you are not positive if SocialPilot is the ideal solution for your social networking marketing campaign, then take a look at five of its opponents to find out what’s best for your own brand.
SocialPilot vs Buffer SocialPilot vs Buffer
Buffer has reached a degree of fame enough for it to be used as an adjective. In social marketer language, to “Buffer” something meant to schedule content. Does this imply that SocialPilot is no match to Buffer? Well, in someways, yes. It all depends on what you want to do, and just how much you are willing to pay.
Starting in 2010 as only an application for scheduling tweets, Buffer has gained a lot of significant upgrades since its launch. Aside from scheduling content on Twitter, Buffer, can now also be used on Facebook, Instagram, LinkedIn, and Pinterest.
Buffer’s solid suite is that it packs a hefty punch even for those who are only using a free account. At its absolutely free offering, it enables users to manage up to three social media accounts to program as much as 10 posts. Quite powerful, if done well.
If your goal is using the application with a team, handling more than one profile to the supported social networking platforms, or just scheduling more posts, then you’d have to upgrade to one of the three paid programs (Buffer Guru, Buffer Premium, and Buffer Business).
Just lately, Buffer split into three programs namely Buffer Publish, which is the scheduling tool, Buffer Reply, which takes care of actual monitoring and management, and Buffer Analyze for the social networking analytics feature.
Remember that SocialPilot combines the latter’s three features in only 1 application, so you have that to think about when comparing SocialPilot and Buffer.
SocialPilot vs Wishpond
Yes, Wishpond is more expensive than SocialPilot. At just a glance of Wishpond’s features, it is clear that the two applications are on another league. Thus, it makes sense that Wishpond is on the pricier side. Some of Wishpond’s offerings that SocialPilot’s arsenal just doesn’t come close to are the following:
Especially on Facebook, Wishpond enables its users to make contests on social networking platforms. Wishpond empowers its users to make contests on social media platforms, specially on Facebook. Once performed on Facebook, the folks who join the contests are easily offered the option to subscribe to a newsletter using the email attached to their Facebook accounts.
To make these competitions, users can simply open up the tools that they require within Wishpond. All it takes is a few clicks, and users can easily host Essay competitions, Voting competitions, Video competitions, Referral events, in addition to Sweepstakes events. SocialPilot doesn’t have anything under its hood which can match this performance of Wishpond. SocialPilot vs Buffer
Wishpond can also do a lot more than simply post and manage social media accounts.
That Wishpond is more of a direct manufacturer and landing page creation software can’t be denied. Even though it has attributes that SocialPilot also has, the difference is that promoting online is only one aspect of Wishpond, which is SocialPilot’s entire purpose.
So it’s not exactly quite reasonable to compare SocialPilot and Wishpond, as it would be like comparing apples and oranges with how the two products are made for different purposes. However, it can be ensured that they perform well for their intended market. Nonetheless either should be considered given the impact social marketing has nowadays.
So, ask yourself if social media marketing is all that you need, or if your business model requires a bit more. If so, then you might be needing a product like Wishpond instead of SocialPilot.
SocialPilot vs Hootsuite
You’re probably waiting for it, since Hootsuite is right there among the biggest names when it comes to social media marketing.
In fact, some might say that Hootsuite is the very best and most trusted application for social media management. In fact, aside from this, Hootsuite also provides social media analytics which is powerful enough to become another product of its own. Hootsuite also can help with identifying influencers in social media.
Hootsuite’s most important tools can be accessed all in 1 page through its very neat Dashboard. In the dashboard, you can control all other services by clicking on the menu, which can slide into and away from perspective to keep things clean.
Access to the social media profiles that you’re managing can be obtained easily through the Dashboard.
You can draft messages and immediately post them or choose to schedule them instead. Through here, you can even have a quick glance at the performance of your social media accounts.
Compared to SocialPilot, Hootsuite’s Twitter performance is taken to the next level. Hootsuite integrates with Twitter so well that the social networking system’s customer feedback functionality is built directly on Hootsuite. SocialPilot vs Buffer
This way, customer service can be retrieved quickly, which is especially helpful for those running campaigns on Twitter (which may be very pricey). Function as a quick and simple to access help desk to connect directly with Twitter support is one of Hootsuite’s features.
When it comes to publishing, Hootsuite has integrations with productivity suites such as Microsoft OneDrive, Google Drive, and Dropbox. This integration is so great that you can access these services directly from the Dashboard.
You can quickly accomplish tasks like attaching files stored on the cloud such as photographs, videos, and files.
Without leaving the dash, users can select content on the go for instant posting or for scheduling — all within a few clicks.
SocialPilot vs. Reactflow
Reactflow is an online marketing program that focuses on recordings and playbacks. These can give content makers, online marketers, and web developers insight into the things that produce their websites enticing enough for visitors to come back. Changes that might lead to site visitors from walking away can also be obtained.
Reactflow specializes in identifying the components of a site which may hamper with visitor experience such as poor button positioning, uninteresting or even awful ads, or loading times that are just to long.
Reactflow gives site moderators the data about the behavior of the people who frequent their sites.
Its defining characteristic is the session replay tool, which gives site owners information on how site visitors interact with the different elements of their sites.
Better experiences for prospective visitors and designing sites for optimized content viewing can be done with the right information.
The technical capabilities of Reactflow can vary from discovering bugs in the user interface, lively visitor heatmaps, and funnel analysis.
Vital information for marketers with regards to how they can maintain organic site traffic can also be determined with Reactflow.
SocialPilot offers none of those things, but carefully consider the type of content that you’re thinking about posting across social media platforms. This might be better suited to your needs if the sole purpose of your social media accounts would be to guide people towards your site.
SocialPilot’s primary feature is seamless post scheduling, which means you’d need to be planning on posting as much content as you can to maximize its advantages.
But with Reactflow, you won’t be needing to put out the most creative content on social media, because your main concern is how people spend their time on your own site.
SocialPilot vs ViralTag
Post scheduling, content refurbishing, group project cooperation, and social media analytics are just some of the standard social media content managing features on ViralTag.
Everything done on viraltag is cloud based, including all the data processing. This also means that team members can access features and data from anywhere.
With Viraltag, users can be able to customize text, picture measurements, and the date that content is going to be released. Viraltag can be used to manage accounts on Facebook, Instagram, Pinterest, and VK.
It can also access data stored on cloud storage services like Microsoft OneDrive, Google Drive, and Dropbox. Same as Hotsuite, content can be posted or scheduled directly from those cloud storage providers.
Viraltag has the same support that SocialPilot has with Canva. Users can simply make content on Canva and apply the finished material for social media articles. However, ViralTag utilizes Canva more by providing image editing capabilities right from the application.
This translates to multiple RSS feeds and curated Instagram and Flickr accounts due to the improvement on picture manipulation capabilities. Aside from manipulating photos, users can also obtain social media post data like number of stocks, reactions, and comments.
Conclusion SocialPilot vs Buffer
Making it effortless to manage, schedule, and develop posts for social media platforms is a job that SocialPilot does well. Even though it doesn’t provide deeper analytics unlike Wishpond and Reactflow, it is not like all social media promoters absolutely need this feature anyway.
It’s best to gauge SocialPilot only about the features that it promises to deliver. SocialPilot comes with an intuitive enough interface for even beginners to make the most of its offerings, and almost everyone can agree on this.
At the end of the day, what you are going to use depends mostly on three matters: the reason why you’re promoting on line, the number of posts that you are planning on daily, and the degree of social networking analytics that you need. If you need some more help on finding out what exactly you need, try checking out this video from The Audiopedia.